Canada's pharmacydelivered tothe front door

Founded 2016

Partnered 2019

Currently Series B

When we partnered with PocketPills, the consensus take on Canadian pharmacy was that it was too regulated, too local and too low-margin to rebuild digital-first. The founders had a different read. That was the bet. Not another delivery app bolted onto a drugstore — but a vertically integrated pharmacy, prescription, managed care and chronic-care management run from one platform serving Canada.

Most boards push a healthcare company to stay in one province and prove the model slowly. PocketPills went the other way, building toward coverage across all ten provinces and a subscription-led model that treats the patient, not just the order.

Raj Gulia

Raj Gulia · PocketPills

"WaterBridge backed a Canadian healthcare bet from India. The signal of that conviction travelled further than the cheque."

Scripts filled 1M+

Provinces covered 10

Digital pharmacy in Canada No. 1

Capital raised $60M+

Why we backed it

A pharmacy rebuilt, not a delivery app

2019. A Canadian healthcare bet, underwritten from India. PocketPills' wager was that pharmacy could be digital-first across all ten provinces, with care and supply owned end to end.

01 · Founders

Operators who understood the system

Ex-banking ops who chose to rebuild a regulated, low-margin category from the ground up, with a hypothesis that Canadian pharmacy could be digital-first.

02 · Market

Pharmacy across all of Canada

Prescription, managed care and chronic-care management for a national market that legacy pharmacy served slowly, one province and one counter at a time.

03 · Wedge

Defensible by integration

Subscription-led and vertically integrated. The moat isn't the app, it's owning pharmacy, care and supply end to end so the patient is treated, not just the order.

From a digital-first hypothesis to Canada's largest digital pharmacy

2016

A digital-first hypothesis

Two ex-banking operators join the founders around a single bet: that Canadian pharmacy, regulated and local as it is, can be rebuilt digital-first. The early team sets out to own prescription and care from one platform.
2019

WaterBridge backs the Series A

We partner when subscription-led pharmacy is still niche and a Canadian healthcare bet from India is far from consensus. The pitch isn't delivery — it's a vertically integrated pharmacy built for an entire country.
2021

Coverage hits all ten provinces

The platform reaches every Canadian province. National coverage becomes the unlock: one digital pharmacy, regulated province by province, now able to treat a patient anywhere in the country.
2023

Scripts cross one million

Prescriptions filled pass 1M. The subscription-led, vertically integrated model proves it can keep care and supply affordable at scale, and the bet that looked niche in 2019 is now plainly working.
Today

Canada's largest digital pharmacy

1M+ scripts filled across all ten provinces, $60M+ raised, and a Series B under way. PocketPills is now the way Canada gets its pharmacy, prescription, weight-loss treatment and chronic-care management, delivered.

A WaterBridge note

Backing a Canadian healthcare bet from India was the uncomfortable part. Pharmacy is regulated province by province, low-margin and deeply local. From the outside it looked like the wrong geography for an Indian fund. From the inside, a vertically integrated company being built patiently, one province and one capability at a time.

Our job at the Series A wasn't strategy. It was conviction. First to believe, first cheque, first to follow on.

The founders did the work. PocketPills is now Canada's largest digital pharmacy, and we are honoured to have signalled the conviction that travelled further than the cheque.